The Perfume Shop Launches Own Brand Vegan Perfume

Posted byNicole Whittle Posted onAugust 5, 2019 Comments0

Whilst most mainstream perfumes still aren’t vegan, The Perfume Shop are working hard to make vegan perfumes accessible and affordable. They’ve started by launching three signature own-brand scents, all priced at a modest £19.99 for 100ml. These scents are part of The Perfume Shop’s first fragrance collection – The Perfume Edit. Each perfume is vegan and cruelty certified and comes in 100% recyclable packaging.

The Perfume Shop have been stocking vegan perfumes for a while now and their own brand range joins gemstone infused Valeur Absolue and New York based Kierin NYC in their Vegan Section.

Why are some not vegan?

Whilst some perfumes are made with non-vegan ingredients, the larger problem lies in cruelty-free statuses. Most mainstream perfumes, including celebrity fragrances, are created by brands that sell in countries where animal testing is required by law. Meaning that these products are not cruelty-free.

This is why it’s so exciting to see that The Perfume Edit is certified vegan and cruelty free.

The Three Scents

The Perfume Edit’s three launch scents

Amber Glow

  • Top Notes; fresh citrus and clove
  • Heart Notes; tobacco, cinnamon and anise
  • Base Notes; amber, vanilla and musk

I expected this Oriental perfume to be my favourite with some great scents for Autumn woven into the fragrance. Drawing on festive scents like cinnamon and clove brings warmth and comfort whilst vanilla and amber add a seductive layer to the fragrance. Unfortunately the anise is far too overpowering and reminds me or liquorice at my nan’s or sickly sambuca on a night out. For me, this ruins what would otherwise be a great fragrance.

Citrus Fresco

  • Top Notes; sweet lemon and fruit blend
  • Heart Notes; geranium, lavender and rosemary
  • Base Notes; patchouli, blond wood, cistus

The fresh scent is zesty but mature. It zings with fresh sweet lemon but calms into a fresh, citrus, herbaceous scent. It’s a scent of power and optimism with a playful spirit. Perfect for balancing zesty assertiveness with a carefree lavender and rosemary ease.

Peppered Earth

  • Top Notes; pink pepper and cassis
  • Heart Notes; rose and jasmine
  • Base Notes; Patchouli, Cedarwood, Musk and Leather

My favourite of the scents. A woody, unisex fragrance which combines romantic florals with rich earthy tones. Perfect for those that want a more masculine scent without compromising on feminine allure. A scent made with outdoorsy types in mind – great for a weekend away in the country side, easy hikes or just a stroll round the local car boot sale. The pairing of jasmine, musk and cedarwood makes for a relaxed seductive combination. Whilst sold as a unisex fragrance, my boyfriend and I agreed that this was still classically feminine – which I love.

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